This guide leads artists to a greater understanding of how to select and then reserve the best space to exhibit their work. It provides recommendations about how to evaluate artwork and prepare it for sale, with additional ideas about how to create compelling promotional materials. It also teaches artists how to promote their artwork on a limited budget; step-by-step instructions on how to produce a low-cost, successful themed art event; and follow-up strategies for greater sales.

Margaret Danielak is the daughter of artists and the owner of DanielakArt, a personalized art sales and consulting company in Pasadena, California. A graduate of the University of California at Berkeley, Ms. Danielak has written extensively on art marketing.

Details: 8" x 10" | Paperback | 144 pages | Publisher: ArtNetwork | ISBN 978-0940899-46-9 | 2005